ABode Hotels: Design for Print Promotional Literature

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Project Overview

ABode Hotels are a prestigious chain of luxury accommodation in Canterbury, Chelsea, Chester, Exeter, Glasgow and Manchester. ABode Hotels are in partnership with celebrity chef Michael Caines, his restaurants are in each hotel and he has been known to cook at them on regular occasions!

But it’s not just fine dining that gives ABode hotels its generous appeal. The beautiful rooms, spa facilities, business venue, technology and much more are huge selling points for the hotel chain and they wanted to ensure that this was presented in every communication tool.

We helped launch a number of ABode Hotels across the UK, taking care of all design for print collateral requirements, website and launch materials for the finest hotels in the most memorable city locations. The design for print had to be bright and bold to reflect both the hotel and the culinary offering, but we didn’t want it to be over the top. We chose to use a darker aubergine colour and use brighter colours such as the blue, orange and pink to enhance and draw attention, whilst remaining sophisticated and somewhat traditional.

We now continue to provide an array of promotional and print collateral for the business including; promotional offers, menu selectors, brochures and more.

Client Name

ABode Hotels

Our Services
  • Advertising
    • Strategy
    • Door Drop & DM
    • Media Planning and Buying
  • Design
    • Strategy
    • Branding and Corporate Identity
    • Design for Print
    • Merchandising and Signage

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