Strategy

Good marketing strategy challenges conventional or traditional thinking, with the end goal of achieving better results. Simple........ but so rarely found!
 
At Chalk & Ward, our client-facing account handlers are either advertising or former client-side marketing professionals. They only get to be part of our team if they can demonstrate exceptional abilities to challenge thinking in a way that will actually achieve increased growth for clients. We also employ the best creative talent in the region, yet know the work produced can only be as good as the thinking that goes into the brief.
 
Our abilities in marketing consultancy have led to our being taken on as a bolt-on resource for marketing departments or even as the out-sourced marketing department, for many of the leading firms in the region, always with stunning results.

We provide clients with the most up-to-date competitor analysis tools, looking at spend, campaign timings, messages and mediums used, including online.

We have all the latest profiling resources, so our clients benefit from improved customer understanding and targeting; and we’re regularly engaged to manage research, carry out strategic audits or consult on marketing-led issues.

We enjoy providing an outside perspective......and we’re good at it.