What’s in a name?

laptop notebook and pen

Naming your brand is a vital but often overlooked part of the branding process. Too many businesses make the mistake of not giving naming the time and attention it deserves and often to their peril. Gemma Boss, Director Starting out We’ve all been there when a friend tells you the name of their new baby […]

Google Ads – Choosing the right bid strategy for your goals

Selecting the most appropriate bid strategy is the first building block in creating a great campaign foundation; we’re still a long way from campaigns being able to run themselves but having the platform on your side when optimising for a specific goal is never a bad thing. Rob Perry, Digital Marketing Manager Bid Strategy Overview […]