Digital Marketing
Results driven. Forensic targeting. Improved ROI.
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Results driven. Forensic targeting. Improved ROI.
We understand that marketing is just one part of business strategy. It needs to be fluid, working with the various elements of the wider organisation to meet overall business goals. As an external partner we help clarify our clients’ thinking by constructively challenging strategies and asking the right questions. We create bespoke marketing strategies and campaigns, making budgets work harder and generate a greater return on investment.
At its heart, PR has always been about storytelling. It’s about finding the ‘big idea’ that engages the audience and gets the business noticed so they stand out in a crowded marketplace.
Whether communicated through a press release, blog, video, infographic, social media, or a whitepaper, we need to have something worth saying in the first place.
We generate fresh ideas, deliver creative campaigns, and use our network of contacts to deliver real results.
“Our new website was always going to be a huge project. As usual this digital marketing project was meticulously planned and thought through but ultimately was very much a partnership working in tandem throughout. We are all immensely proud of what has been achieved and everybody involved deserves immense credit. All boxes well and truly ticked and then some.”
Andy Woodward / Sales and Marketing Director / Van Guard
All of our websites follow SEO best practices. SEO constantly evolves and our team ensures they have the industry-leading knowledge to develop bespoke digital marketing strategies for every business. Our approach is to continually test, refine, measure and adapt to build a fluid and evolving SEO strategy.
Find out more about our SEO services.
Our content marketing strategies are always underpinned with thorough audits. This ensures we understand your target audience, competitors and what marketing channels are going to be the most effective for your business. We plan, design and create tailor-made content for your brand. Analysing results to gain insight into campaign performance which we use to track progress and optimise future campaigns.
Effective social media marketing responds to the needs of businesses and customers. Our social media marketing strategists understand the role each platform can play in achieving business goals. Some platforms support lead generation, whilst others are more suited to brand awareness. It’s about building a real ‘social’ network where you can communicate, listen and engage directly with customers.
Our services range from strategy development, implementation, training and more.
As a fully integrated marketing agency, our digital marketing team has experience in managing PPC campaigns across both Bing and Google Ad platforms. We also offer social media advertising across various social media channels. Our team continually test, refine and report on campaign performance to ensure that you’re kept up to date and can see exactly how your campaigns are performing.
Find out how our PPC and online advertising expertise can help your business.
Our Email marketing services range from management, template creation, GDPR management and reporting. Email marketing is a targeted and cost-effective way to communicate directly with your customers. We offer in house training for your team and can also work alongside you to develop an existing email platform.
Ready to create tailored email marketing campaigns? Find out more.
“Chalk + Ward have been instrumental in the launch and ongoing development of the Kirks Insolvency website. Their SEO work has meant we’ve also seen a significant increase in relevant traffic to the website, resulting in regular new business leads. I would recommend them to any company looking to improve their digital strategy.”
