Just Ad Humour

We like a laugh here at C&W! Our Mid-Weight Graphic Designer Imogen explores the role of humour in advertising and design.

Smart move by Asda or not?

Asda has received criticism from customers for “embarrassing poorer families” with their recently rebranded Just Essentials range. But is their latest move a rebrand disaster or is it a smart move?

The rise of emojis


Invented in the late 1990s in Japan, emojis became a global phenomenon in 2010 and by 2015 they were the fastest growing ‘language’ in the UK. So, how important are they to the way we communicate?

P&O Ferries Public Relations Disaster

P&O Ferries

P&O Ferries sacked 800 workers without any notice or consultation, leading to a public outcry and a major public relations disaster. Our Crisis Communications specialist, Laura, provides her view.